‘All riders will wear red’: Zomato drops green dress code amid ‘pure veg’ fleet row.

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All riders will wear red
All riders will wear red

All riders will wear red

Zomato announced a dedicated fleet intended to exclusively serve orders from ‘pure veg’ restaurants.

All riders will wear red: Zomato founder and CEO Deepinder Goyal has issued a clarification amid backlash on social media over food delivery company’s new ‘pure veg fleet’. In a post on X (formerly Twitter), he wrote, “While we are going to continue to have a fleet for vegetarians, we have decided to remove the on-ground segregation of this fleet on the ground using the colour green. All our riders — both our regular fleet, and our fleet for vegetarians, will wear the colour red.”

All riders will wear red

After Zomato announced that it will create its own fleet to deliver orders exclusively from “vegetarian” restaurants, the company said that these deliveries will be made in unique green boxes.

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What will change now after Zomato CEO’s announcement?

All riders will wear red: “This means that fleets that target vegetarian orders are not detectable on the ground (although the app shows that vegetarian orders are served by all-vegetarian fleets),” says Deepinder Goyal.

All riders will wear red

Why was the decision taken as per Deepinder Goyal?

All riders will wear red: Citing the safety of delivery partners, the change “ensures that non-vegetarian food items are not mishandled by our red uniform delivery partners or banned by RWAs or associations on special days… The physical safety of our drivers is of utmost importance to us. “

What Deepinder Goyal said on social media backlash?

All riders will wear red: Accepting his mistake, Zomato CEO said, “We now realise that even some of our customers could get into trouble with their landlords, and that would not be a nice if that happened because of us.”

All riders will wear red

He thanked social media users for their feedback on the company’s move, saying, “All the love and criticism has been very helpful and helped us reach this optimal level.” We look forward to continuing to serve you.

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Also read Intermittent fasting raises risk of death from heart disease.

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