AI+ Pulse and Nova 5G Launched in India: AI+ Pulse and Nova 5G
Two new budget smartphones, AI+ Pulse and Nova 5G, have officially launched in the Indian market this week, offering AI tools, 5G support, and secure data hosting — all at extremely affordable prices. The brand behind these devices claims it has prioritized user privacy and government-compliant data storage, with all data hosted on Google Cloud servers located in India.
At a time when smartphone users are becoming more conscious about their privacy and performance, the launch of AI+ Pulse and Nova 5G seems to target cost-conscious buyers who don’t want to compromise on features like display quality, fast connectivity, and AI-assisted tools.
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AI+ Pulse and Nova 5G Price in India: Affordable for All
The pricing of both devices positions them in the ultra-budget to lower mid-range segment:
- AI+ Pulse:
- ₹4,999 for 4GB RAM + 64GB storage
- ₹6,999 for 6GB RAM + 128GB storage
- Sale starts July 12, 2025
- Nova 5G:
- ₹7,999 for 6GB RAM + 128GB storage
- ₹9,999 for 8GB RAM + 128GB storage
- Sale starts July 13, 2025
These price points make the Pulse one of the most affordable Android smartphones available with a 90Hz display, while the Nova 5G is among the cheapest 5G smartphones currently offered in India.
AI+ Pulse and Nova 5G: Key Specifications and Features
Both devices pack a set of competitive specifications that go beyond typical expectations for this segment:
Display and Design
- AI+ Pulse: 6.7-inch HD+ display, 90Hz refresh rate
- Nova 5G: 6.7-inch HD+ display, 120Hz refresh rate
- Large screen size makes both devices suitable for media consumption, casual gaming, and reading.
Performance
- AI+ Pulse: Powered by Unisoc T615 chipset with up to 6GB RAM
- Nova 5G: Equipped with Unisoc T8200 5G chipset and up to 8GB RAM
- Both phones offer 128GB storage, expandable via microSD card.
Battery and Charging
- 5,000mAh battery on both models
- 18W fast charging supported via USB-C
- Ideal for day-long use without needing multiple charges
AI Features and NxTQ OS: What Makes Them Smart
One of the biggest talking points of these budget phones is their AI integration, something rarely seen at this price point. Although not equivalent to flagship AI capabilities, the brand highlights basic AI tools for:
- Camera enhancement (scene detection, auto beautification)
- Privacy management
- Smart app suggestions
Both phones run on Android 15, layered with a custom UI called NxTQ OS. This skin offers:
- Privacy Dashboard: Tracks app-level data usage and permissions
- Pre-installed Tools: Includes design apps, community platform, and a custom wallpaper app
- Google Play Store Access: Ensures app ecosystem compatibility
Camera Setup: Budget-Friendly but Capable
Both the AI+ Pulse and Nova 5G feature a dual rear camera setup:
- 50MP primary sensor
- AI sensor (used for portrait and scene detection)
- 5MP front camera for selfies and video calls
While this setup won’t compete with flagship photography, it is impressive at this price range, especially for users looking to capture casual photos and social media content.
Focus on Data Privacy: Indian Cloud Hosting
In a move to win over privacy-conscious buyers, the company claims all user data is stored in India-based Google Cloud servers that comply with government regulations. This is a significant step in ensuring that personal information does not leave the country, addressing growing concerns about data privacy and surveillance.
The claim adds an element of trust for users who are increasingly cautious about digital security, especially when buying budget smartphones from emerging brands.
Final Thoughts: Impressive Specs for the Price
The launch of AI+ Pulse and Nova 5G marks a major push in the ultra-budget smartphone category, offering a mix of good design, AI support, 5G connectivity, and privacy-first software features. While their performance may not rival high-end smartphones, the value-for-money proposition is compelling.
With a starting price of just ₹4,999 and top-end models under ₹10,000, these phones could appeal to:
- First-time smartphone users
- Students and low-income buyers
- Secondary phone seekers
- Privacy-focused users on a budget
It will be interesting to see how the Indian market responds, especially in Tier 2 and Tier 3 cities where affordable smartphones are still in high demand.
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